News Games let you play with your brand

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Learn how a custom-made news game can help your brand

Newsgames are a genre of video games that attempt to apply journalistic principles to their creation. They can fall into multiple categories, including current events, documentary, simulations of systems, and puzzle and quiz games.

Newsgames are serious computer games designed to illustrate a specific and concrete aspect of news by means of their procedural rhetoric, with the goal of participating in the public debate. They can provide context into complex situations or systems that are difficult to explain without experiencing firsthand.

Newsgames utilize journalistic principles to inform users about topics related to the news by walking them through the context of complex situations or systems that are difficult to explain without experiencing firsthand. They have great potential for boosting brand engagement and web marketing return on investment by educating their audience on complex topics or systems related to their industry in an interactive and immersive way.

We make unique cross-platform news games, designed for your brand, tailored to your customers, optimized for your budget, focused on your results.


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Play with your BrandTM

Gain more customers and more insight with Hypersurge®, a gamification service that connects users with brands through play. With over 1,000,000,000 brand engagements to date, our custom-made, cross-platform games showcase your brand and acquire insight from player behavior.



Our optimized process

Consultation and written specification

Specification

We do it with you

Rapid 5-15 day development process

Develop

We do it for you

Game released to distribution channels

Release

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Measure and learn from players’ choices

Learn

We do it with you

Disney XD
Cartoon Network
BBC
Bic
Garmin
Activision
BBC Radio One
NASCAR
Yahoo
LEGO
Pepsico
Your brand here




Is your brand looking for a unique, innovative and cutting edge marketing strategy to increase sales, user engagement and customer loyalty? We create world class games that showcase your brand.