In a recent survey of over 1,900 US adults, more than one third (36%) of smartphone users reported using instant messaging apps like WhatsApp, Kik, or Facebook Messenger. Not surprisingly, these apps are particularly popular with the Millennial set—nearly half (49%)of smartphone owners ages 18-29 use messaging apps, and 41% use apps like Snapchat that automatically delete sent messages. Adding games to messenger and chat apps boosts engagement and user retention, and brings trust based referral traffic to those games. Ideal for branded games.
We make unique cross-platform messenger games, designed for your brand, tailored to your customers, optimized for your budget, focused on your results.
Messenger Games outplay the competition. Designed to be compelling, engagement and completion rates outperform alternative digital ad units.
The personalised and entertaining experience creates positive emotional connection between player and brand. Plus, with inbuilt social referral systems, these games can achieve a high viral coefficient, driving the effective cost per unique user engagement down by as much as half.
Gain more customers and more insight with Hypersurge®, a gamification service that connects users with brands through play. With over 1,000,000,000 brand engagements to date, our custom-made, cross-platform games showcase your brand and acquire insight from player behavior.