Event Games let you play with your brand

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Learn how a custom-made event game can help your brand

Games for events can enhance engagement at live events and increase lead generation and booth interaction. Event games often combine a point of presence display, leaderboard or prize and are themed around a brand's product. Event attendees play the game, learn about the product, and enter a competition to win a prize. Prizes can be real or virtual.

We make unique cross-platform event games, designed for your brand, tailored to your customers, optimized for your budget, focused on your results.


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Measurable results

Event Games outplay the competition. Designed to be compelling, engagement and completion rates outperform alternative digital ad units.

   8x increase in click-through rates
   6x brand awareness lift
   $0.02* per user engagement


The personalised and entertaining experience creates positive emotional connection between player and brand. Plus, with inbuilt social referral systems, these games can achieve a high viral coefficient, driving the effective cost per unique user engagement down by as much as half.

(* from)

Play with your BrandTM

Gain more customers and more insight with Hypersurge®, a gamification service that connects users with brands through play. With over 1,000,000,000 brand engagements to date, our custom-made, cross-platform games showcase your brand and acquire insight from player behavior.


Performance

Branded games achieve CTR (click-through rates) 8x higher than most static advertising units.

Engagement

Games achieve high virality and completion rates with average view times of more than 2 minutes.

Behavioral marketing

Marketing games can learn from players and gain brand insight through their in-game choices.


Brands we've played with

Activision
BBC
Disney
Hasbro
Verizon
Yahoo
Adidas
Aviva
Bic
Cartoon Network
Disney XD
Garmin
Avaya
CBC
Lilly
McLaren
Toyota
Pepsico
Lifetime
Proctor & Gamble
BBC Radio One
SPAM
White Castle
Your brand here




Is your brand looking for a unique, innovative and cutting edge marketing strategy to increase sales, user engagement and customer loyalty? We create world class games that showcase your brand.

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